East Greensboro, NC (August 30, 2022) – Fourth-year students in the Fashion Merchandising and Design Program at North Carolina Agricultural Technology State University receive expert advice and historic experiences to introduce them to the world of luxury fashion. Build the connections you need to succeed. The program is her year-long collaboration between fashion agency Harlems Her Fashion Row and luxury goods conglomerate Louis Vuitton Moet her Hennessy.
Over 10 weeks, leading industry experts from HFR and Tiffany & Co., a luxury jeweler, part of the French conglomerate, will zoom in on fashion classes taught by Dr. Devona Dixon to gain practical knowledge and experience on topics such as jewelry design. share. , discusses branding and innovation in his 10-week lecture series called “Tenacity Talks.”
The partnership marks LVMH’s groundbreaking commitment to support HFR’s mission to discover, mentor and showcase new talent in color through multi-platform high-profile events and pipeline-building programs .
According to Brandice Daniel, CEO of Harlem’s Fashion Row, the fashion merchandising and design program, located in the Department of Family and Consumer Sciences at the College of Agro-Environmental Sciences, has selected three students nationwide to participate in the series. It is one of the historic black college and university programs. , in the first lecture of the series.
“The goal of this program is to prepare me to enter this industry when I graduate from college. I have the contacts and knowledge I need, and I am listening to what I need, so I can do that. You’ll understand,” said Daniel.
As part of the program, some students will travel to New York City’s Fashion District this fall to experience luxury firsthand with a tour of Tiffany’s flagship stores and headquarters. , engage with Tiffany & Co. executives and attend several seminars hosted by Tiffany’s. The relationship will continue into the spring, Dixon said.
“Many HBCU students have never been to New York or other fashion capitals of the world and are not familiar with the luxury brands they need to succeed,” Dixon said. “This is a transformative opportunity for our students.”
This lecture series marks another step in the relationship between NC A&T’s fashion program and Harlem’s Fashion Row. In June 2021, the program won his 10 from clothing manufacturer The Gap and its nonprofit Icon 360 as part of the “Closing the Gap” initiative launched to support designers of color in 2020. I received a million dollar prize.
In a class on August 24, moderated by senior Jacole Davis-Evans, Danielle discussed her entry into the fashion industry and what she called “cliff jumping,” or the risks it takes to achieve success. We talked about taking.
“It was my dream to move to New York and work in the fashion industry,” said Danielle. “When I moved to New York from Memphis, Tennessee, it was a risk. Starting a company from scratch?Cliff jumping again.To be honest, I cliff jump every week.
Danielle also talked about how the industry has changed since she started Harlem’s Fashion Row in 2007.
“One of the conversations that was really difficult to talk about[at the time]was race,” she said. Things started to change a bit around 2018. A lot of articles came out: Conversations about race.
This growing debate, coupled with the murder of George Floyd in 2020, has prompted retail, fashion and specialty luxury brands to not only build a more inclusive staff, but also train minority fashion students to work in the industry. Daniel says it was the beginning of a big change to make it happen. He said.
“This is your turn,” she said. “This is an industry ripe for change, and it needs to change.”
Junior Maia Harris called the first session “moving”.
“As an HBCU student, I feel this class will be very beneficial for me to hear from and get advice from some of the most powerful people in the industry,” said Harris. “Brandis left us with some great quotes to keep us motivated.”
Dixon thanked Danielle, HFR, Tiffany and their guests for coming to Japan.
“Thank you to Brandis, Harlem Fashion Row, and everyone we worked with this summer,” Dixon said. “We will definitely take every opportunity to ensure that we see all of these amazing faces at some point in New York, at HFR, or at retailers, distributors, and everywhere.”
