Denver International Airport concessionaire Mission Yogurt says the new weekly travel allowance will not only keep employees happy, but attract new talent as it becomes an industry trend in need of onsite workers. I am hoping for
The family- and minority-owned hospitality company is the only concessionaire at the airport to offer a $100 weekly reward to cover commuting and waiting in security lines.
“Airports are extremely challenging and exciting places to work, but they can also be some of the most inaccessible locations for work shifts, including parking lots and security processes,” President Rod Tafoya said in a statement. I’m here. “Our weekly travel allowance is simply to show that we understand the time it takes to get to work, and we value that time.”
Even before the COVID-19 era, the global business community has weighed the pros and cons of travel allowances. This debate is especially important for employers in metropolitan areas like Denver. In Denver, long drives, traffic, gas bills, and parking can keep potential applicants away from job opportunities.
Bloomberg LP, for example, is one of the big companies to jump on the trend by offering a monthly subsidy to the Washington DC subway.
But Eric Olson, district president of staffing firm Robert Half, instead pointed to the mission’s weekly salary as an example of an “unusual allowance.”
He said the ongoing trend is a reaction to the pull of remote work as industries that need onsite employees, such as airports, compete for in-person workers. I don’t think it’s still widespread because people are still trying to rely on high salaries.”
Olson warns companies to “proceed cautiously” about special benefits and eligibility in the accounting system, including wages and other names for income. “The government will come looking for their share,” he added.
Edward Van Wessep, a professor at the University of Colorado, Boulders, Leeds School of Business, says the level of competition in the labor market is currently strongest at the level of jobs that don’t require much education.
In general, “it’s the tightest labor market I’ve ever seen in my life,” he said in a telephone interview. It is very common to obtain
Van Wesep believes there could be more companies offering similar benefits until the market cools down.
Tafoya said the weekly allowance is his response to potential employers’ concerns about travel times to and from the DIA, which are often at the mercy of construction, traffic, and more.
These demands make the airport job different from other jobs in the Denver area, he said. “We have to get rid of such objections.”
After two years of COVID-19 restrictions, DIA has seen a surge in passengers eager to travel this year, recording nearly 32.2 million in the first half of 2022. Airports Council International reports that it ranks her third busiest airport in the world. .
During the coronavirus pandemic, Mission was only making 5% of its pre-COVID sales and retained 30% of its staff.
Mission operates 14 restaurant concepts, 11 of which are in DIA, but plans to expand to about 30 food, beverage and retail outlets across three airports over the next year. The company, which currently employs more than 500 of his people nationwide, aims to add more than 300 employees by next year.
Since introducing the weekly travel allowance, Tafoya’s has heard employees “love it”.
A native of Denver, Tafoya founded Mission in 1988 and opened the Sara Lee Sandwich Shoppe in 1995 to bring business to the airport. His company owns and operates restaurants and retail stores primarily at high traffic airports such as DIA and San Diego International Airport.
Another recent development is a nonprofit using a $1 matching program to subsidize workers for “unforeseen hardships” such as medical emergencies and natural disaster recovery. , the establishment of Mission Cares.
“We’ve always trusted the airport and truly believe it’s the best place to work in the city,” says Tafoya.